The Halal Tourism Conference was being held on September 22-23 in Andalucia, Spain. It brought the world’s tourism industry together to discuss the opportunities and challenges that halal tourism presents. Halal tourism was valued $140 billion last year and is now one of the fastest growing sectors in the industry. It is expected to grow to $192 billion by 2020. The conference was represented by every level of the industry from tourism boards, hotel groups, tour operators and tourism marketers from countries such as Saudi Arabia, Indonesia, Malaysia, Singapore, UAE, Turkey, France and UK. There was a confirmed full speaker line up of industry experts across various disciplines which showcased how a country should organise its infrastructure to cater for the halal tourism boom. The two-day event also featured seminars from industry experts, workshops, networking sessions and an exhibition. Speakers at the event included Fazal Bahardeen, Founder of global halal travel experts Crescent Rating; Elnur Seyidli, co-founder of HalalBooking.com; Rafi-Uddin Shikoh, CEO and Managing Director of Islamic industry research experts DinarStandard; and Anas Kasak, Director of global marketing agency McCann Reach. The conference also saw the launch of the Muslim Travel Index Europe 2014 which uses travel research from residents from Saudi Arabia, United Arab Emirates and Malaysian residents. The Halal Tourism Conference was followed by a two day tour of the region of Andalucia to provide businesses with a live case study of a region that is becoming more Muslim friendly and is actively working to meet the needs of Muslim travellers. For more information on the event visit the website www.htc2014.com or email firstname.lastname@example.org.
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