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President, Multicultural Marketing Resources, Inc.

 

Speakers Showcase

Stephanie Herold

Clear Ideas M&C Saatchi
Stephanie is Practice Head for Cultural Insights, where she passionately drives awareness and understanding of the emerging challenges and opportunities that diverse consumers present. Her key area of expertise is unlocking the depth of consumer’s cultural identity to help clients understand the increasing complexity of multicultural populations. View Profile

Meet the Expert

Opinion Access Corp.

Opinion Access Corp. is the Bilingual English/Spanish data collection expert. We are not only the expert, we were on the ground floor of recognizing the trend and developing a dedicated division for the Hispanic market over 16 years ago, before the 2000 Census determined the explosion of the Spanish consumer market. That makes us the pioneers in the industry with 400+ stations and the knowledge and capability that you can trust. And, we save you money by lowering our operating costs with our Dominican Republic facility. We offer the same high quality and expertise, with your day-to-day project coordinators, programmers and sales staff still based in our New York Office. Importantly, our OAC-DR interviewers speak fluent accent neutral English, and their training is as intense as their U.S. counterparts. We faced the challenge and settled the unknown frontier, resulting in owning the Hispanic Data Collection territory! Now, it is time to give OAC the opportunity to conquer your Hispanic Bilingual projects.... View Profile

Featured Events

April 27-29, 2015
2015 AHAA "Redefining Relevance” Conference, April 27 - 29, 2015

"Redefining Relevance" is the theme of the next annual conference of "AHAA: The Voice of Hispanic Marketing" taking place in Miami from April 27 to 29, 2015. With the marketing landscape constantly evolving to keep up with dramatically changing demographics, new strategies are tested, new models of data collection are created, and return on investment (ROI) is scrutinized to ensure proper budgetary allocations. However, the most successful marketing campaigns consistently hit home runs in one area: Relevance. Relevant messaging, creative, and delivery are all necessary to forge meaningful relationships and win brand loyalty of Hispanics, America's most powerful demographic.

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Job Opportunities

Account Executive, LatinTRENDS, New York, NY

LatinTRENDS is a multi-media company whose mission is to inform, entertain and inspire the forward thinking.

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Public Relations/Sales/Marketing Intern, Multicultural Marketing Resources, Inc., New York, NY

The intern will assist the President and the sales/marketing assistant in all day-to-day duties.

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Featured Articles

Multicultural Marketing for Pharma - A Specialized Approach

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AAF Announces DAMA 2015 Winners

Register now for the Multicultural Retail 360 Summit at the best early bird rates!